When people think about wine bottles, one of the most important things that come to mind is the label. Most wine lovers and collectors will want to make sure that their bottle of wine has a distinctive label that represents the taste and flavor of each specific wine, so finding something eye-catching and exciting can boost an overall feeling of enjoyment. But creating a unique wine bottle label can be hard work.
If you own a wine brand and want to create a compelling and selling wine bottle design, then you must be looking for the best wine bottle design ideas and inspiration. If you're looking for inspiration, here are some of the best wine bottle designs we will show you in this guide.
We will also teach you everything about wine, like bottles, types, brands, etc. This will help you know the story of the wine industry, which will eventually lead you to create a compelling wine bottle design.
21 Wine Brand with Amazing Packaging Design & Brand Identity
When it comes to wine bottle designs, there are endless possibilities. Whether you're looking for a simple and elegant design or something more complex and eye-catching, a wine bottle design is perfect for your brand.
The best wine bottle designs take into account the brand identity of the wine, the minimalist label design, and the overall aesthetics of the bottle. A well-designed wine bottle will stand out on the shelves and make a lasting impression on wine drinkers.
We'll show you some of the best wine bottle brands and their designers worldwide.
Berak, designed by Nikola Kecovic
Berak is a wine brand that offers a single piece of clear glass that has been etched with the names of all your favorite wines. Berak comes in Vranac, Zilavka, Chardonnay, and Roze flavors. The company has won numerous awards for its wines. Unique wine label with unconventional shape makes their packaging simple but elegant.
From Belgrade, Serbia, Nikola Kecovic is a world-renowned designer for Berak's brand. He specializes in graphic design, product design, logo design, and web design. He creates award-winning designs for some of the most prestigious brands in the world, such as, Rock me Hamlet, Logo Collection 3, Drenovka, Logos, and KGS Drenovk.
Sonas, designed by Diana Poghosyan
Sonas is a wine brand that is taking the idea of "youthfulness" as a basis and giving access to great Armenian wines. The brand name's first letter Sonas means sober, and the letter floats like a drunk at the end of the name. In 2020, It served a variety of red and white wines with different flavors and tastes. In the design, the brand name is printed on the bottle with unique typography that gives it a modern look.
Diana Poghosyan is a designer for Sona's wine brand based in Yerevan, Armenia. Branding is her specialty. She also designs Aperitivo Dinner's main and mini menus.
Saura, designed by Maba Studio
This modest winery is situated in the municipality of Caravaca de la Cruz; the most special and limited edition, under the name of Mesias, offers three wines that make up the family, which reflects its freshness in a more illustrated narrative, abandoning the reliefs but without losing the magic of the place.
Maba Studio is a Spain-based strategic branding & packaging design studio that created packaging for Saura's brand identity. Branding, art direction, naming, and packaging label design are the guiding principles of their design. They develop items with characters that inspire and connect the consumer with the brand's promise, such as I'mperfect, Fondillon 80, Triboo Smileat, Wanna Freak, Halde, PX Baron, Patrica Chica, and Baronet.
Raindrop, designed by Vlad Sidorak
Raindrop wine brand is a prime example of how a creative name and label can significantly impact the wine industry. The idea of this wine was born on long rainy days of self-isolation. The wine label is designed with white raindrops on the black bottle, giving it a premium and modern look.
Vlad Sidorak is a Moscow, Russian Federation-based designer who designed Raindrop's brand. Many of their products, like Serious Beer, Drive energy drink concept for PepsiCo, Adidas Ultraboost V/ London, A.P.L. cider, and Logopack, reflected their aesthetic and attractive designs. He got awards in logo, character, and packaging design contests.
Chardonnale, designed by EstudioCariño
This strange drink is technically an "Italian Grape Ale." A curious combination between a classic white wine and a beer with an adolescent character. Chardonnale wine is made with chardonnay grapes from the Mexican highlands terroir, New Zealand barley, wheat malts, and hops. The wine label design with a fun illustration and shiny pink paper covering the cork makes it classy.
Estudio Cariño is a brand design studio based in Guadalajara, Mexico, making packaging designs for Chardonnale's brand. They don't just focus on visual or verbal design but also dig into the brand's unique identity and story to create the right design like Tokio for Men, Cafetamina, Logofolio no.001, Logofolio V2, Depie, and Rocagris. They compose graphic love songs, movies, and books of love stories.
Galva, designed by Ouro by Vinco Studio
Galva was born from a family project with a passion for the region's land and culture, recovering ancient knowledge and ancestral techniques. Two overlapping and manually applied labels create an unmistakable, individual, authentic character—a reference to the meticulous and artisanal work, the love for winemaking.
Casa d'Arcã, designed by Ouro by Vinco Studio
Casa d'Arcã originated in Portugal's Douro Valley, inspired by the Portuguese word for "house of cards," reflecting the brand's focus on delivering quality wines at affordable prices and a modern approach to wine packaging. The bottle becomes authentic for its simplicity, the designed logo of Casa d' Arcã is so elegant and refined that the label does not need many more elements to have a unique identity.
Bago de Ouro, designed by Ouro by Vinco Studio
Bago de Ouro wine brand originated in the Tras-os-Montes region, is produced using traditional methods, and is made with 100% hand-picked grapes. The bottle becomes authentic for its simplicity; the designed logo of Casa d' Arcã is so elegant and refined that the label does not need many more elements to have a unique identity.
Three unique wine brands are designed by Vinco Studio, a branding design studio based in Vila Real, Portugal, founded by the creative director & designer Daniel Teixeira. Wine design and branding are the focus of the studio. They design many wine brands like Mafas, Quintela Port Wine, Desapego, Monte Giestas, Lugar da Corredoura, and Montel.
Mansum, designed by Max Erchenko
In 2020, Mansum by Cavina, a product of Spain, became available in many flavors, including Malbec, Petit Verdot, Carignan, Tempranillo, Viognier, Cabernet Franc, Tinto Velasco, and Chardonnay. The bottle labels with a wonderful color palette allow it to stand out from its competitors.
Max is a Russian-born graphic designer behind Mansum's brand identity. He also designed Logos&Marks Collection Vol 1, Leadlike branding, Asterium Cryptocurrency logo and design, and Happy life academy. He has been recognized by the prestigious Awwwards and has won several design awards.
Cass, designed by A.D.N. Studio
Cass is a wine that originated in France. The brand's theme is to give people a colorful, vibrant, and joyous experience while they enjoy their wine. The orange label features an orange flavor, and the red label features rose wine in bottles. Cass comes in Sparkling Rose, Pinot Noir, Sparkling Orange, and Sparkling Blueberry flavors and contains 0% A.L.C.
Arcad, designed by A.D.N. Studio
Arcad is a sub-brand of Arcadia Hotel in Slovakia that offers red and white wine. They produce wine from grapes they grow in their gardens and provide their customers and residents with a bottle of wine to enjoy their evenings in a posh setting. The designed logo is so debonair and processed that the label does not need many more elements to have a unique identity.
A.D.N. studio, based in Bali, Indonesia, designed two extraordinary packaging designs. In 20122, they got many awards. Product design and branding are their expertise and work as designers behind many brands, including Act Green, Fit Being, and Welldays Kombucha.
Il Vicolo, designed by Andrea Castelletti Studio
Il Vicolo is a wine brand created to produce high-quality wine accessible to everyone. In one bottle, two views of the world, two philosophies that make their narrow way towards a shared memory. This stunning and complicated label is printed on uncoated paper that offers a unique watermark effect by using hot stamping without the foil. The white of the paper goes in perfect contrast with the wine pink shades.
'Settantase77e, designed by Andrea Castelletti Studio
'Settantase77e is a wine brand that released its first bottle of wine in 1977 in the Ripatransone region of Le Marche, Italy. To remember history and territory, they decided to develop a new line of wine for the hotel and catering industry, which they named "Settantasette" (Italian for "seventy-seven").To design the identity and the labels of these wines they took a look at Ripatransone from different perspectives from which they wanted these wines to be identified.
Grotte di Santità, designed by Andrea Castelletti Studio
Grotte di Santità is a wine brand created to represent Grotte di Santità (lit. Sanctity Caves), a maze of ancient tunnels crisscrossing the village of Ripatransone is said to be Cantina Dei Colli Ripani is located. Its name derives from the limestone caves found on the property. The label is printed on Fedrigoni Materica Kraft Ultra W.S. and Bereber Sand Ultra W.S., both natural self-adhesive FSC-certified papers. At the same time, the first substrate material is a clear gloss.
Three of the historical wine brands are designed by Andrea Castelletti, a multidisciplinary creative director and designer based in Milan and Le Marche, Italy. He has been Honored with more than 70 international awards, including three platinum, nine gold, and five silver from Graphis (N.Y.C.) and one Award of Excellence from Communication Arts, among others. He designs I.L. Top, 508 Collection, Distinto, and many other brands. He has worked on international projects for numerous clients, including Pepsi, Lavazza, Barilla, Technogym, and McDonald's.
Cantine Vitale, designed by Andrea Petruccio
Cantine Vitale is a wine brand located in Italy since 1890. A talented winemaker is passionate about producing high-quality wines inspired by biological and biodynamic criteria to strengthen water and organic substance accumulation. The wine label design shows the vertical typography on one side of the bottle label, which makes it unique and stunning for consumers.
Andrea Petruccio designs the eponymous branding packaging for Cantine's Vitale brand. An Italian graphic designer based in Milano, Italy, develops visual communication for businesses, corporations, and organizations. He works for many brands, including Telex, Jobbing Fest, Margherita, Milan Finance network, Stain Dpo, Jacob bikes, and Socigo.
KamilBarczentewicz, designed by Motyw Studio
Visual identity of Winnica Kamil Barczentewicz located in Dobre, Poland. Wine labels are a vital part of the project. Kamil often says, "Wine is primarily made in the field - in the vineyard". The illustrations on the labels are inspired by the flat landscapes and folds of the picturesque hill in Dobre, referring to the idea that wine is the fruit of terroir. The solid and contrasting colors bring to mind the vineyard environment, changing with the seasons.
Motyw Studio created eye-catching designs and labels for Kamil's brand based in Warszawa, Poland, with expertise in visual identities, rebranding, packaging, web design, mobile apps, and product design. They create state-of-the-art visual identification systems for local and international clients like Hugo, Pure Plant, Potest, AM serum elevated, Together, and Dziki Wschod.
Les Vinificateurs 2021, designed by Atipus
Les Vinificateurs 2021 is a new wine brand that creates an artisan look for Le Petit Ballon's Les Vinificateurs that represents the winegrower's authenticity, using a contemporary Grotesk remake type and created hand-made lettering. They chose a blue label color with a golden stamping finish to appear more elegant without losing the artisan vibe.
Solidary, designed by Atipus
Solidary is a way for Atipus to give back to the community, help those in need, and raise funds for childhood cancer research. They decided to push design into the background by making both children of the schools of Priorat and the Sant Joan de Deu Hospital take the leading role. The fantastic results are 1.750 unique labels and more than 30.000€ raised funds.
These two wine brands are designed by Atipus world-renowned graphic designer based in Barcelona. The studio was founded in 1998. They believe in conceptual, creative, and simple design, including Batti Batti 2022, Entrepreneurs Award 2022, Vi Novels 2021, Canela Identity, and Gaimo FW/2021. Since then, they have worked across various media and fields, from brand identity to packaging or web services.
Serda, designed by Abad Studio
Serda is a wine brand that comes with a quote," A new pinot has born," whose minimalistic design is eye-catching, and the brand's name is unique and memorable. Black background with white printing makes their label packaging look simple but classy.
Serda's wine packaging design looks more contemporary thanks to the Abad studio, a straightforward design based in Buenos Aires, Argentina. With expertise in brand strategy, identity & branding, print, digital & web, art direction, and social media content & strategy, they aspire to create a strategic, interdisciplinary design. They design for brands like Troup d'pull, Che Poncho, White Carrot, Mija, and Fcon.
Dinamite Collection, designed by 327 Creative Studio
A unique sparkling wine collection from the clay-limestone soils of Bairrada, Portugal. With a distinctive and bold identity, the concept of this three-bottle edition comes from its name Dinamite, which created three geometric sets that base on the dynamite silhouette. Label expresses the symbolic representation of an "explosion" or an overlay label with a "fuse" that you can pull and rip, revealing the product's name.
FolhasCaídas, designed by 327 Creative Studio
FolhasCaídas is the first range of wines from Almeida Garrett to be launched under the brand's new concept, which aims to associate the art with its signature wines with literature through the works of Joao Almeida Garrett, one of the most incredible Romanticism and Portuguese poetry. Using high-quality finishes, thus highlighting the main features of each product. Each poem is discreetly placed on the neck of each bottle.
Two remarkable wine brands are designed by 327 creative studio, an independent branding studio based in Porto, Portugal. Founded in 2011, they combine purposeful and compelling designs with brandings like Exilado, Gorro, Stucco, Adufe, Hookes, and Hotel Meira. They focus on creating tailor-made solutions and great branding experiences, covering a broad spectrum of clients, from family-oriented businesses to major companies.
Anna Winner, designed by Atiyan Design
Anna Winer is a wine brand that wanted to create a modern, sleek, and fashion-forward brand. The branding features a minimalistic label design with color schemes of black & golden. The face sketch on the bottle label design gives a sense of deep emotions that make a perfect image for brand identity.
The branding is credited to the designer Atyan Design based in Armenia. Atyan design creates the graphic design, branding, and package design. In addition, they have completed numerous exemplary projects that are both innovative and successful, like Arpt a dried fruit, Gugark Wine, Ardini Brewery, and Cha-Cha Iced Tea.
Naiads, designed by YiannisTsiamantas
Naiads is a wine brand inspired by mythological creatures of the same name. In Greek methodology, the naiads are a female spirit presiding over fountains, springs, streams, and other bodies of fresh water. Naiads gave their love indiscriminately to God and people; heroes and great artists were born from this union. They make their logo strict and geometric with hand-made illustrations printed directly on bottles.
In Thessaloniki, Greece, YiannisTsiamantas is responsible for the design of the Naiads branding and package. He works as a graphic & visual designer. He did some projects like Nepali Identity design and Selected illustrations.
Spyra Sparkling, designed by Salvatore Santaniello
Spyra is an organic sparkling wine conceived respecting creativity and technique. Its name takes inspiration from one of the most elegant expressions of nature: shells, which have been a combination of simplicity and perfection. A golden finish with silver lines suggests a contemporary interpretation of an ultra-premium bottle.
Salvatore Santaniello from Italy is the designer of Spyra Sparkling packages; a professional graphic designer focused on visual solutions for the food and beverage industry. He gave his different design ideas to many brands, including Vella Luisa wines, Orobic milk beauty, and Divenire 1818. Since Jan 2016, He has worked as an art director at Ardesia studio until Dec 2017 in Itlay.
Ferrari Carano, designed by Hardy Branding
Ferrari Carano is a California-based wine brand. That elegant and sophisticated logo is placed on a unique asymmetric label that instantly catches the eye. The wine label differs from any wine and recreates the bottom of the Russian River Valley, where the vineyards are located.
Hardy Branding is offering branding design for the Ferrari Carano brand based in Russia, working worldwide to design iconic brands and digital experiences. The studio focus on creative directors, web designers, and art directors. They plan for many brands Verdane Verino-website design, LogoFolio 2022/vol 1, Garde -online store.
Furo, designed by FieroEstudio
Furo is a wine brand that captures the essence of youth and vibrancy and emphasizes innovative wine packaging or label-making concept that supports brand identity. In 2017, they launched Garnacha.
A Photography studio based in Zaragoza, Spain, an honorable wine design studio for Furo's brand, specializing in product and gastronomic photography. This design studio creates many successful and innovative projects like Lanamint, Avena, Terrae, Goya, Cleta, and Puppets are back.
What are the most common sizes of wine bottles?
The wine industry is a vast industry that produces a variety of bottle sizes. So, many wine bottle sizes are available in the market today. The most common ones include the following:
Split Wine Size:
Split wine bottles are the most common size of wine bottles. They are also called Piccolo, a slang term for the size of wine bottles. This type of wine bottle holds up to 187.5 milliliters of wine.
This makes it the smallest wine bottle size available on the market today. It is widespread to see this type of wine bottle in restaurants and bars because it's easy to store and transport.
It usually comes with a metal screw top that makes it easy for you to reseal after using it.
Demi or Half Wine Size:
Demi or Half wine bottles are the next most common size of wine bottles. They hold up to 375 milliliters of wine.
This makes them slightly larger than split wine bottles but small enough to fit in your handbag or briefcase. In some countries, demi-bottles are also referred to as half-bottles or splits.
Standard Wine Size:
Standard wine bottles are the most common size and range from 750 milliliters to 1 liter. This bottle is most commonly used for red wine because it holds enough liquid to provide a full serving without being too heavy or bulky. It also comes with a cork seal and metal wire cage around the neck, which makes it easy for you to reseal after using it.
Magnum Wine Size:
The Magnum is one of the largest domestic wine bottle sizes, holding up to 1.5 liters of liquid. It’s also one of the most popular sizes because it allows you to enjoy more wine with each serving without having to refill your glass. This is especially important if you're hosting a party or gathering where everyone wants to drink wine.
Double Magnum Wine Size:
The Double Magnum is another popular wine bottle size, holding up to 3 liters of liquid or two full servings. It’s also the largest available on the market today, making it great for big parties and events where everyone wants a glass of their own.
Jeroboam Wine Size:
The Jeroboam is another largest wine bottle size, holding up to 4.5 liters of liquid. It’s often used in restaurants and wineries to offer more wine without constantly having to refill glasses. Besides, it's one of the largest available on the market today and makes for an excellent gift for those who love entertaining or hosting special events.
Imperial Wine Size:
This size of wine bottle can hold up to 6 liters of liquid and is often used in restaurants and wineries to offer more wine without constantly refilling glasses. It's one of the largest available on the market today and makes for an excellent gift for those who love entertaining or hosting special events.
Salmanazar Wine Size:
The Salmanazar wine bottle is one of the most popular container sizes available. It holds up to 8 liters of liquid and is often used in restaurants and wineries.
Balthazar Wine Size:
The Balthazar wine bottle size is another popular container that holds up to 10 liters of liquid. It’s a great size for entertaining and makes a beautiful gift for those who love hosting special events.
Nebuchadnezzar Wine Size:
The Nebuchadnezzar wine bottle size holds up to 12 liters of liquid and is one of the biggest available on the market today. It’s an excellent choice for those looking to save money on their wine purchases because it is a great value.
Solomon Wine Size:
The Solomon wine bottle size holds up to 14 liters of liquid and is one of the biggest available on the market today. You can use these bottles for serving wine or storing it in your cellar. The large size makes them ideal for hosting parties and other events because they provide plenty of liquid.
So these are the most common wine bottle sizes available today. Knowing the sizes will help you design each size according to your brand's image and personal preferences.
But now you must be wondering why wine bottles have different shapes. So, let's get to know the answer.
What are the different shapes that wine bottles can be made in?
Wine bottles come in different shapes, and every shape resembles what kind of grape is used to make this wine and where that grape came from. That is why win bottles have different shapes. Let's learn about the different shapes of wine bottles you can see in the market.
The Bordeaux:
The Bordeaux is a bottle with a long, slim neck and a sleek body. This type of wine bottle stores red wines like Cabernet Sauvignon, Merlot, and Shiraz.
The Burgundy:
This wine bottle has a short, curved neck and a vast body. Burgundy is commonly used to store white wines like Chardonnay and Pinot Grigio.
The Rhone:
This wine bottle has a long, slim neck and a sleek body. Rhone is commonly used to store red wines like Syrah, Grenache, and Cabernet Sauvignon.
The Champagne:
This wine bottle has a short, curved neck and a vast body. Champagne is commonly used to store sparkling wines like Prosecco, Cava, and Methode Champenoise.
The Alsace:
This wine bottle has a long, slim neck and a sleek body. Alsace is commonly used to store white wines like Pinot Grigio, Chardonnay, and Riesling.
How many types of wine are there?
There are many kinds of wine out there. Here are some of the most famous wine types:
Red Wine:
Red wine is generally a deep purple or dark red. It has a higher alcohol content than white wine and is usually served at room temperature. The most popular types of red wines are Cabernet Sauvignon, Merlot, Pinot Noir, and Syrah. For example, Cabernet Sauvignon has a strong flavor profile with notes of black currants and ripe berries.
White Wine:
White wine is usually a pale yellow or greenish and has a lower alcohol content than red wine. It is generally served chilled. The most popular white wines are chardonnay, Riesling, Pinot Grigio, and Sauvignon Blanc.
Chardonnay white wine has a strong flavor profile with notes of apples and pears. Sparkling Wine & its Characteristics: It is carbonated and comes in various flavors like Champagne, Prosecco, and Asti Spumante.
Rose Wine:
Rose wine is made from red grapes but has a lighter flavor than traditional red wines. It is pale pink and can be served chilled or at room temperature.
It has a strong flavor profile with notes of strawberries, raspberries, and blackberries. Rosé wines are made from red grapes that have been allowed to soak in their skins for a short period before pressing to extract the juice.
Sparkling Wine:
Sparkling wine is carbonated and comes in various flavors like Champagne, Prosecco, and Asti Spumante. It is made from white grapes pressed and fermented to produce a dry wine with high sugar content.
The fermentation process produces carbon dioxide, which causes the wine to bubble when opened. Sparkling wines are often served chilled or at room temperature.
Dessert Wine:
Dessert wines are sweet wines usually served at the end of a meal. They are produced from grapes with high levels of sugar and acidity. Dessert wines often have a lower alcohol content than table wines, making them a popular choice for those who have trouble digesting higher quantities of alcohol consumption.
Fortified Wine:
Fortified wines are wines that have been fortified with brandy or another spirit. This process prevents the wine from spoiling and increases its alcohol content. The most common fortified wines are sherry, port, and Madeira.
The wine has a nutty flavor with hints of caramel, vanilla, and dried fruit. It's made from red or white grapes that are fermented and then fortified with brandy before being placed in oak barrels to age.
Top 10 Wine Brands in the World in 2022
There are plenty of wine brands producing millions of liters of wine every year. If you are stepping into this industry, you must be well aware of the competition. Moreover, if you want to stay in this market and maintain a strong position, it is essential to know which brands are leading right now and how to improve your business.
So following, we will discuss the top 10 wine brands in the world in 2022.
1. Familia Torres
Familia Torres is a family business traced back to the earliest days of Spanish winemaking. Their wines are widely available, and they have produced some of the world's finest wines since the 18th century. They are one of the top brands in Spain, and many other companies have adopted their winemaking technology around the globe.
2. Penfolds, Australia
Penfolds is a winery based in Australia that produces some of the best wines in the world. They have won many awards for their wines and are consistently ranked among the top producers yearly. Their Cabernet Sauvignon has been described as one of the best in the world, and they also have an excellent reputation for their Shiraz.
3. Catena
Wines, Argentina Catena, is a winery based in Mendoza, Argentina. They have produced some of South America’s best wines since the mid-nineties. Although they are relatively new to the international wine market, they have already earned a reputation for themselves as one of the top producers in Argentina.
4. La Rioja Alta
La Rioja Alta is an estate based in Spain. They are known for their high-quality wines, especially their Tempranillo and Garnacha. They have been producing wine since the early 1800s, and they have won many awards over the years for their quality wines.
5. Antinori
Antinori is a family-owned winery based in Tuscany, Italy. They produce some of the best wines in all of Italy, and they have been doing so since the early 1700s. Their most well-known wine has to be their Brunello di Montalcino.
6. Domaine De La Ramanee-Conti
Domaine de la Romanee-Conti is a winery based in France. They are known for making some of the best red wines in France, and their wines have won many awards over the years.
They produce some of the best European wines, and they have been doing so since the late 1800s. Their most well-known wine has to be their Romanee Conti Grand Cru.
7. Gaja
Gaja is a winery based in Piedmont, Italy. They produce some of the best wines in all of Italy, and they have been doing so since the late 1800s. Their most well-known wine has to be their Barolo DOCG.
8. Chateau Margaux
Chateau Margaux is a winery based in Bordeaux, France. They produce some of the best wines in France, and their wines have won many awards over the years.
Conclusion
Wine labels are an integral part of wine branding, which is why you need a good design for them. Here’s what we have learned so far.
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You should pay attention to the target audience before you create a design for them.
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A winery opens up a lot of time and money, so it won't be cheap by any means. Always consider your budget before starting a winery.
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Different types of wine come in different shapes of bottles, and each shape reflects the type of grape that was used to make the wine as well as where it came from.
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Marketers and salespeople will need to be flexible to adjust their strategies over time to appeal to new consumers especially the new generation of wine lovers.
You might be looking for the best wine bottle design ideas and inspiration if you own a wine brand and want to create a compelling and selling wine bottle design. Below are some articles that can give you some ideas and inspiration on creating a compelling wine bottle design for your brand.
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